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Communicore
1982 - 1994

Communicore's central plaza at night

 

"Futuristic hands-on computer fun."
EPCOT Center guidebook on Communicore, 1982

   EPCOT Center's Communicore was described by the Disney company as "Future World's global Main Street of ideas and inventions."  This references its similarities to the Magic Kingdom's Main Street USA, one similarity being that both areas served as funnels through which all guests must travel on their way into or out of the parks. Although this ceased to be the case at EPCOT Center (now Epcot) once the International Gateway entrance was added between the United Kingdom and France Pavilions, Communicore still paralleled Main Street in that it was a multi-use arcade with smaller attractions, exhibits, merchandise, and food outlets arranged in a symmetrical environment.

      In July 1994, Innoventions officially replaced Communicore and ushered in a new era of louder, more flashy corporate-sponsored exhibits screaming for the guests' attentions.  This new development is reaching successfully for the younger, video game driven, market segment. Communicore, by way of contrast, was a realm of electronic tranquillity.  It provided guests with an introduction to some of the park's major themes and an opportunity to learn a lot more about those same themes if they so desired.  What follows is quite clearly not the whole Communicore picture, just an attempt to remember some of its pleasures now that they're gone.

   Communicore's name, a combination of "community" and "core," was derived from the supposition that EPCOT Center was the fulfillment of Walt Disney's plan for EPCOT, the city.*

   Like today's Innoventions, Communicore was broken down into quadrants.  Technically the area consisted (in name) of only two halves, Communicore East and Communicore West.  But each half was plainly divided into northern and southern sections, separated by covered outdoor walkways.  Each quadrant had its own "feel," with the northern quadrants being by far the busiest and most changed over the years.

COMMUNICORE EAST

The northeast quadrant contained EPCOT Computer Central, Travelport, Energy Exchange and the Stargate Restaurant.

   EPCOT Computer Central, presented by Sperry (which later became UNISYS), was home to the first EPCOT Center attraction to disappear, the Astuter Computer Revue. This show took place on a second-floor terraced theater that overlooked a cavernous room where some of the park's computers were housed.  It was hosted by the projection of an annoying, Tommy Steele-like Englishman who, after being "transported" from the World Showcase's United Kingdom pavilion (where he performed in the pub with a monkey) and shrunk to a height of about a foot, sang and danced his way across a set of computer banks in the foreground of the room.  His ridiculous antics purportedly explained the role of computers at Walt Disney World.  In the course of this presentation he expectorated a cheesy musical gem called "The Computer Song," which appeared on the Official Album of EPCOT Center.

  

Communicore

Extinct WDW
Attraction / Exhibit

Located in:
Future World,
EPCOT Center

Opened: October 1, 1982
Closed: July 1994 - with separate closing dates for its various components

Omniluxe Award for:
Most overtly understated
yet entertaining attraction

Contributing Disney Personnel:
John Hench,
Marty Sklar
 

Descendant of:
Early Disneyland sponsor displays in Tomorrowland, such as the
Hall of Aluminum Fame

Space later became:
Innoventions

Remnants:
SMRT-1 was relocated to Contemporary Resort restaurant

Bibliography:
WDW Eyes & Ears

All photos copyright
The Walt Disney Company.  
 Text copyright 2001
Mike Lee

   I would like to acknowledge the
thoughtful assistance of
Dave Smith
with my research on
Communicore

The Astuter Computer Revue "stage"

Sample lyric:

   "He's got a great big memory like an elephant, utilizes knowledge without end,
   That's why I'm a rooter for me computer, everybody needs a friend."

   If guests learned anything during this presentation, it was to not come back.  Disney evidently recognized this show's potential quickly and closed it in January 1984.  A month later it was replaced by
Backstage Magic, a show that replaced the Englishman with Julie, a girl-next-door-type hostess and her electronic sidekick I/O.  They presented a slightly more intelligent take on the computer story that ran for nearly ten years before closing in October 1993.

SMRT-1 
   Elsewhere in Computer Central were interactive displays that were popular with guests.
SMRT-1, a purple and chrome robot set on a rotating pedestal surrounded by telephones, involved a never-ending stream of guests in trivia and guessing games.  When your turn came up, SMRT-1 asked you (in its synthesized child voice) to speak your answer loud and clear through the phone.  It also spent some time ad-libbing and singing between games: "If I keep this up I might graduate from Solid State."  SMRT-1 was probably related to BIT from the WorldKey Information System and ORAC-1 of the Magic Kingdom's WEDway Peoplemover, all congenial and genderless electric beings that seemed to want their digital faces slapped for being supercute. Of the three, SMRT-1 was definitely the least sugary and accordingly the most tolerable. SMRT-1's shell, long silent, can now be found in the Contemporary Resort Hotel's Grand Canyon Concourse in one of the restaurants.


VISIT THE OMNILUXE WDW SOUNDS ARCHIVE TO HEAR
A FEW SECONDS OF SMRT-1'S BANTER


   Nearby was the
"Compute-A-Coaster" exhibit where guests could assemble their own roller coaster on a video screen.  In doing so, they were coached by a lisping cartoon beaver who sounded just like the gopher from Winnie-the-Pooh. While the number of final coaster outcomes was extremely limited, it was hard to resist taking a simulated ride on your own creation.  The simulation was accompanied by the beaver's aural "play-by-play," and he was always impressed by what the guest had built.

   Other displays in this area included the
Great American Census Quiz, Get Set Jet Game and the Flag Game, all of which used the same touch-screen technology found elsewhere in Communicore and across Epcot.  In 1982 this technology was brand-new to many people, whereas fifteen years later it seems pretty common.  At the entrance to EPCOT Computer Central was the Population Clock, where an ever-circling row of wooden humanoids tended to a length of revolving numbers depicting the U.S.A's current citizenship.  

   Across the hall from Computer Central was the
Travelport, presented by American Express.  A large red globe sat at the entrance, and images of foreign sights were projected from within the globe onto its glass walls.  Beyond this, guests could enter booths and play with touch-screen previews of travel destinations around the world. A Caribbean video preview was one of the more popular with little boys in the know, as it displayed what at least appeared to be one or two topless female sunbathers on the beach.  Around the corner there was an American Express Travel Service desk where guests could obtain more detailed information from live hosts and hostesses.Energy Exchange

   Further down the quadrant was Exxon's
Energy Exchange, a vast room full of computerized and three-dimensional displays revolving around the theme of (guess).  Large metal pinwheels and other gearlike apparatus hung from the ceiling.  Down on the floor, guests could pedal bicycles and see the results of their labor measured in watts.  Another exhibit allowed guests the chance to spin a handle and, based on their speed and dexterity, generate the electricity required to light a bulb in front of them. A large model of an oil rig anchored another corner of the room.  There was also a touch-screen video game where guests controlled the flow of a car through digitized city streets in pursuit of optimum fuel economy. Hands-on? Undoubtedly. Fun? Hmmm...


VISIT THE OMNILUXE WDW SOUNDS ARCHIVE TO HEAR
AN EXCERPT FROM THE ENERGY ACCESS EXHIBIT

   The adjacent Stargate Restaurant is the only section of the northeast quadrant that hasn't undergone wholesale change (i.e. removal) with the arrival of Innoventions.  The restaurant is now called the Electric Umbrella, and the dressings within it have been updated, but it has retained its original layout and feeling.

 The southeast quadrant has always been the home of Centorium, Epcot's largest store.  There have been some changes within, but it is largely the same as it was on opening day.

EPCOT Poll    Just down the hall, the Electronic Forum was the site of the Future Choice Theater, wherein was administered the highly entertaining (albeit sedate) EPCOT Poll. Guests would enter the theater and find seats with pushbutton panels on the armrests.  A cast member at the front of the room would prompt the guests to use these buttons in order to first break the audience down into a group of demographically diverse individuals, and then to register their opinions on a variety of topics (none too controversial).  The results would then be displayed on an overhead screen, and often broken down using the demographic statistics to point out disparities in the votes of males and females, children and adults, U.S. residents and international visitors, liberals and misanthropes, and so on.

   Unfortunately, the EPCOT Poll only ran until March 1991.  Beyond that point just its foyer, with multiple kiosks full of TV screens receiving satellite broadcasts, continued to operate.  This was also where guests could, for a short time, cast their votes for person of the century.

 COMMUNICORE WEST

   Across the plaza in the center of Communicore, past the fountain that used to be the source of a lot less attention than it has been lately, was the northwest quadrant.  This was home to EPCOT Outreach and FutureCom.

   EPCOT Outreach, later Ask EPCOT and, finally, the Epcot Discovery Center, was an educational cul-de-sac where guests could investigate at length any of EPCOT Center's major themes, or other Disney-related information.  Graphic displays lined the walls leading up to a counter where a staff of researchers (plus one librarian) would attempt to answer queries ranging from "What music is played at the start of the film at the France pavilion?" to "Did the bobcat in the flash-flood scene at Big Thunder Mountain Railroad come from Disneyland's Mine Train Through Nature's Wonderland ride?"  (Saint-Saens' "Aquarium" and yes)  They usually had the answer ready, but would gladly mail information later on if it wasn't immediately available.  There was also a Teacher's Lounge hidden away here, where educators could sit in a room and look out through darkened glass at guests who couldn't get to them.

Detail from the Age of Information diorama   FutureCom, first sponsored by the Bell System and later by AT&T, was similar to EPCOT Computer Central and Energy Exchange in that it was a large room filled with interactive exhibits.  The theme here was communications technologies, especially those involving phones or phone lines.  On the north wall of the room was a sprawling animated diorama called the "Age Of Information."  It was a unique display comprised of stylized wooden sculptures (like those shown here) of varying sizes that went through rudimentary movements in time with a song about the coming wonders of the modern telephone.  This song (which I've been told suffered some dramatic editing shortly after Epcot opened) should have made it to the park's official album.


VISIT THE OMNILUXE WDW SOUNDS ARCHIVE TO HEAR
AN EXCERPT FROM THE AGE OF INFORMATION SONG

   If any of Communicore's exhibits could be deemed prescient, the Age of Information was the one. It essentially forecast the services of the internet (booking travel arrangements, research capabilities, home shopping, uploading data) a full thirteen years before most of us were first toying around with the technology. This was 1982, and at that time touch-tone phones were still a "new" thing. While RCA's Home of Future Living in the Magic Kingdom did suggest a similar array of services when it debuted in 1975, the Age of Information delved further into the specifics. Neither preview was dead on accurate, but here we are in 2001 basically doing all the same things these presentations suggested.

   FutureCom was also home to the Fountain of Information, another kind of kinetic sculpture.  Here objects culled from all fields of communication media were thrown together into a pileup of lights, color and motion.  Nearby, a wall-sized electronic map of the U.S.A. illustrated the country's network of phone lines and demonstrated the concept of teleconferencing.  A series of yet more games gave some insight on the relationship between phones and computers. One of these that was added in the late 1980's, Phrasers, allowed guests to type a series of words into a computer and then hear it repeated back by one of several on-screen characters.


VISIT THE OMNILUXE WDW SOUNDS ARCHIVE TO HEAR
AN EXCERPT FROM THE PHRASERS MACHINES

   Changed little since the conversion from Communicore to Innoventions are the southern quadrants.

Everybody loves Expo Robotics, even paid models!   The southwest quadrant spent many years occupied by nothing other than the Sunrise Terrace restaurant.  A large part of this area was initially slated to become the Tron Arcade, but that venture never panned out. Instead, that same space became the home of Expo Robotics in February 1988.  This featured robots performing feats of precision maneuvering - such as balancing tops along the edge of a samurai sword - and "artistry," in as much as they would translate a computer's view of guests' faces into souvenir portraits.  Sunrise Terrace has since been broken down into the Pasta Piazza Ristorante and Fountain View Espresso and Bakery.  The room once housing Expo Robotics had a brief post-Communicore stint as the Walt Disney Imagineering Labs, but is no longer being used.

     Communicore was truly a mixed bag, and without question geared largely toward promoting the good name of its key sponsors. But it did so without being loud and off-putting. As a whole it was passable entertainment allowing for the leisurely dispensing of a couple hours interest. And Communicore definitely contributed to the more relaxed and optimistic atmosphere of EPCOT Center - an atmosphere that has since given way to the remarketing of the park.


   * Strangely enough, nowhere in Communicore or the rest of EPCOT Center were there any true references to the specifics of Walt's intentions for such a community. The best information you could find on that topic came from EPCOT Outreach (more information below), where a small segment of Walt's 1966 EPCOT film was used in the introduction of a videotape presentation on EPCOT Center - a tape only viewable on request.